Kotex Natural Balance – Replacing Original Lineup LIVE!
So as we expected based on the packaging wording, Kotex has now replaced the entire “original” line with the Kotex Natural Balance pads. As I indicated in a previous blog entry, Kotex’s change actually hit the shelves before the changes were fully made to their site. I suppose this was to incite hype and posts-of-speculation, akin to what they did with the U by Kotex series by “leaking” some information out. Certainly it caused confusion amongst many women when they reached the shelves to find their “usual” product missing. Their site now shows that they’re confirming the disappearance of their original line (other than what’s left in store stocks) which actually affects even their Kotex Security (Tampon) line. So now Kotex has two lines of products here in Canada, their “regular” Natural Balance series and their “premium” U by Kotex series. The changes are shown prominently on their site now, with changes to their “drops” rating using GREEN absorbency symbols and changes to their “features” which include: Soft on your skin, Keeps you comfy and pH aligned
Because the above picture needed to be shrunk to fit to this column, you will need to click on the picture thumbnail to get a better view. The good thing is that unlike when Stayfree moved from their original line to their Thermocontrol line is that Kotex decided that the Natural Balance pads are a full replacement of their original line and thus, it didn’t affect their offerings of wing, no wing and tampon choices. The LONG maxi still retains a non-winged version only for some odd reason – who knows why. Also, the replacement of the original line of pads and tampons ALSO include pantiliners.
I think the “made in cotton” feature will be particularly nice for their tampons and I’m glad they thought about NOT including aloe in the tampon (as far as I know based on the marketing information) as that gets put up the vagina and would be introducing something foreign up there (besides the tampon itself). It’s also nice to know that they’re not adding artificial fragrances to the tampon, as I still can’t wrap my head about why someone would want a SCENTED tampon when it doesn’t really get smelly since it won’t contact with air until removal and disposal. Vaginas smell like vagina – not pretty roses.
I suppose I am really happy they decided to change their normal line and without hindrance to consumers in terms of not raising the cost or making “comfort” and “security” a PREMIUM thing. These changes are indeed body-positive with the inclusion of Aloe, vitamin-infusion and pH alignment (being very important for the prevention of vaginal infections or irritation). The aloe makes a great difference for prolonged pad-wear, even after saturation. Now with “prettying up” pads and tampons in mind, I see now they’re concentrating on making a better product without an increased cost to us!
Posted on October 23, 2011, in Periodtastic and tagged Aloe, Feminine Hygiene, Health, Kotex, Kotex Natural Balance, Maxi Pads, Menstruation, Sanitary Napkins, Tampon, Tampons, Women, Women's Health. Bookmark the permalink. 3 Comments.